The website to accompany the Scooby-Doo Live – The Mystery Of The Pirate Ghost was launched on 28th November. This site was another collaboration between Media Junction Digital and Modera. It features news, a gallery, video, information about the cast and feedback forms. It’s powered by a Modera Content Management System, allowing MDJ to update the site throughout the tour. We are also in constant communication with venues, discussing new promotions and how to engage with their audience. A mobile text-to-phone campaign is also planned to support the next advertising campaign.
Filed under: marketing
