Million Media

See Things Differently

“Credibility”: Another Website Measurement

“Credibility” is the measure of how much a visitor to your site respects or believes what you’re telling them. Broken links, lack of information, no contact details, bad navigation, misspellings or annoyances like pop-ups and poor scrolling can all reduce your credibility. At some point a user either decides you’re ‘credible’ and then may return or, the opposite & you blow your cred and they never visit again. Even a well respected label or artiste can find their credibility reduced to zero through bad design.


About Neil

Neil Cartwright founded Million Media in 2006 with the aim to help people understand digital marketing and use it to their advantage. The vision hasn't changed but the technology has.

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This entry was posted on May 3, 2007 by in developers, marketing.
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