See Things Differently
As I surf around, now and then I come across a great site that helps me improve what we do. And in the last couple of days I came across two:
On the surface, this is a website that helps you figure out keywords for your ad campaigns. But click around and you uncover the ‘Wordtracker Academy‘. This contains a wealth of knowledge about keywords, search engines and how they work, link building, blogging and tagging.
This service is fantastic. We are just getting our head around it. But behind the scenes it has a huge amount of data, analysis and recommendations based upon their experience of sending over 570m emails. Check the Mailchimp Analysis
Both are worth reading if you want to know how the Internet and in fact, people, work.